NEWSInformation and Updates

2024.06.04

Beware of counterfeit products

2021.10.04

Launch of our brand new website!

2020.11.06

Saxophone Strap: Special Edition 2021 - on sale

2020.06.17

"Kokoro ni Fuwari" Cash back campaign - launched

2019.11.01

Saxophone Strap: Limited Edition 2019 - on sale

2019.04

Bass Clarinet Strap - launched

2018.11

Sales begin in Poland!

JARMULA Music (Poland) became an authorized retailer.


2018.10

Sales expand in Spain!

SANGANXA Music Store (Spain) became an authorized retailer.


2018.08

Sales begin in Germany!

Blaserforum Blasinstrumente and Musik Bertram (Germany) became authorized retailers.




2018.06

Sales begin in Singapore!

Music Elements (Singapore) became an authorized retailer.


2018.06

Sales begin in Taiwan!

Classical Idea Instruments (Taiwan) became an authorized retailer.


2018.05

Sales expand in South Korea!

DWK Double Reeds and Mokhwa Total Musical Instrument (Korea) became authorized retailers.




2018.04

The highly anticipated Clarinet Strap launches!

Minimized stress of the right arm; an unparalleled freedom of expression.


2017.09

Sales begin in South Korea!

SOUL Music (Korea) became an authorized retailer.


2017.05

Sales begin in France!

Atelier Sax Machine Paris (France) became an authorized retailer.


2016.11.25

Saxophone Strap: Limited Edition 2016 - on sale

This year’s lineup adds a plethora of alluring colors: French Red, Shine Silver, Champagne Gold, Pink Gold.

The hardware has been befitted with Silver Grey accents for an elegant impression.


2016.07.15

Bassoon Strap: Lithe Premium for Bassoon - on sale

The highly anticipated Bassoon version of our strap has arrived, promising relief from performance stress while aiding in overall resonance.


2016.03

Sales begin in the United States!

Meridian Winds (USA) became an authorized retailer.


2015.12

Sales begin in Russia!

Music Atelier Goncharov (Russia) became an authorized retailer.


2015.11.19

Saxophone Strap: Limited Edition 2015 - on sale

This year’s lineup adds unique colors as well as stitching variations to the popular Lithe Premium line.

Along with the Coral Pink, stitching variations of Green, Red, Pink and Blue have been added to the standard black for a touch of personality.


2015.07

Exhibition: 17th World Saxophone Congress - Strasbourg, France

2015.7.9-13


The 17th WSC was filled with many interactions with saxophonists from around the world.

Each day brought new beginnings, filled with voices of those who both have never seen our products or have been avid users for years.

Thank you to everyone who has made this event a fulfilling one!


2015.04

Sales begin in Spain!

Saxtienda/Adolphesax.com (Spain) became an authorized retailer.


2015.02

Sales begin in the Netherlands!

De Saxofoonwinkel (Netherlands) became an authorized retailer.


2014.12.01

BREATHTAKING Strap Lithe Premium - on sale

2014.06.06

BREATHTAKING Original T-shirt - on limited sale

What we brought as a novelty item to the Nagoya Sax Festival (Japan) became so popular that we decided to make more!


100% cotton, super soft to the touch!


8 colors, 1,500 JPY each (before tax) + shipping


SOLD OUT


2014.04.13

Exhibition: Nagoya Sax Festival 2014

The event brought over 800 attendants with many saxophonists visiting our booth this year.

Particularly popular was the combination of the Lithe strap with the Wraplift attachment.

Thank you all for stopping by!


2014.03

Exhibition: North American Saxophone Alliance 2014

2014.3.20 ~ 3.23


The 2014 Biennial was held at the University of Illinois Urbana-Champaign.

This event is the largest saxophone in the continent and attracts users from across the globe.

This also marked our first exhibition outside of Japan! Thank you all for stopping by and for your warm company!


2014.01

"Blast Live" vol. 30 featured a section on BREATHTAKING products and our story.

2013.12.15

Wraplift attachment - on sale

By attaching the Wraplift to the Lithe strap, the strap effects are further enhanced.


2013.12.15

Limited Edition, Cardinal Red - on sale

A limited edition color for the BREATHTAKING Lithe strap.


2013.07.18

Sales begin in Hong Kong!

Tom Lee Music (HK) became an authorized retailer.


2013.03.22

Limited Edition, stitching variation - on sale

The Lithe line of the straps have been redone with various colored stitchings!


2013.03.22

Mouthpiece Patches - on sale

The material was chosen by saxophonist Nobuya Sugawa (Japan) from several hundred candidates to find one that protected the mouthpiece and teeth while not compromising tonal resonance.


2013.03.22

Non-Slip Suede Kit - on sale

The Suede Kit can be attached to the current strap to add a non-slip effect.